ACADEMY RECORDS

Role: Art Director, Designer

Refreshed and built a brand identity for local hotspot, Academy Records. The half-circle logo, inspired by spinning records, plays into the new tagline, ‘Who's in your circle’. It drives intrigue, star-power, and the exclusivity record shoppers and music enthusiasts thrive on. The 70's inspired color palette augments the vintage aesthetic identified with records, while the added vibrant colors capture the vibe of the communities surrounding this East Village store.